LXG

League of Extraordinary Gamers(LXG) was rated the best gaming lounge in India within 6 months of it's launch due to it's high end gaming rigs, ambience & it's attached amenities at the lounge. Catering not only to casual gamers, LXG believes in encouraging the E-Sports scene in India by hosting large scale tournaments.

Goal

Create social media awareness about esports events and tournaments and encourage players to join the community and participate in team & stand alone tournaments

Solution

Creating relevant content keeping in mind aspects of serious gaming and pro-gamers. Increased number of walk-ins to the gaming cafe using geo-targeting.